Tag Archive: New Customer Acquisition

Are You Using Email Marketing to Maximize the Long Term Value of Your Customers?

August 9, 2018

Savvy marketers know that new customer acquisition is just one part of growing your customer revenue streams. Once you’ve acquired a customer, maximizing the long term value of that customer is the key to maintaining

Why Direct Marketers Use Radio Ads to Drive New Leads and Sales

July 11, 2018

When was the last time you considered radio as part of your media mix? For many marketers, radio is their ‘bread and butter’ media, offering the ability to reach millions of potential new customers each

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