Do you market products or services to a Senior Demographic? While it may seem old-fashioned, newspapers are a great way to reach millions of new customers. Your average newspaper subscriber (yes, they still exist) tends
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Savvy marketers know that new customer acquisition is just one part of growing your customer revenue streams. Once you’ve acquired a customer, maximizing the long term value of that customer is the key to maintaining
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Do you trust the talking heads on radio? Many marketers certainly do, using Celebrity Talk Radio Hosts to help them reach millions of new customers. The next time you’re listening to your favorite radio program,
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When was the last time you considered radio as part of your media mix? For many marketers, radio is their ‘bread and butter’ media, offering the ability to reach millions of potential new customers each
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